Saudi sovereign fund mulls LIV Golf’s future after $5B in losses

After pouring nearly $5 billion into its upstart LIV Golf tournament, Saudi Arabia’s Public Investment Fund is facing questions about whether its high-stakes confrontation with the PGA was worth it.

Inside the $925 billion sovereign wealth fund, senior officials are reflecting on nearly four years of sparse attendance, lower-than-expected TV ratings and sagging global influence as they make decisions on whether to keep financing LIV, Bloomberg reports.

The PIF, which is led by Aramco Chairman and golf enthusiast Yasir al-Rumayyan, rattled the PGA when it signed some of the sport’s biggest names with nine-figure contracts, including Phil Mickelson, Jon Rahm, Bryson DeChambeau, and Dustin Johnson.

U.S. President Donald Trump is one of LIV’s biggest fans and hosted several of its tournaments at his golf resorts in New Jersey, Virginia and Florida.

Since its splashy first year, competitive pressure from the Tour has intensified with moves such as a “Returning Member Program,” which lured Brooks Koepka back to the PGA fold under the threat of heavy financial penalties.

Attempts to merge the LIV with the PGA have faltered, meanwhile, leaving the Saudi backers to carry continued operational losses and come up with a formula for reviving the league or pulling the plug.