bike, run, swim
Saudi Arabia’s SURJ eyes investment in pro triathlon tour
London-based Professional Triathletes Organisation raised funds from Warner Bros. Discovery and San Francisco's Cordillera Investment Partners
Bob Kupbens/Icon Sportswire via Getty Images)
Sam Laidlow of France, Kyle Smith of New Zealand and Daniel Baekkegard of Denmark celebrate after the Professional Triathletes Organisation's T100 Triathlon at London Docklands on July 28, 2024
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Saudi Arabia’s sovereign wealth fund is looking to further broaden its interests in professional sports after becoming a global power in competitions ranging from golf and soccer to mixed martial arts.
SURJ Sports, an investment arm of the kingdom’s Public...